Creating a Distinct Digital Identity for a Wellness Tech Brand

Logo AHO! Wellness Tech

CLIENT

AHO! Wellness Tech

INDUSTRY

Tech | Wellness

LOCATION

Oregon, United States & Quindío, Colombia

SERVICES

Web Development & Design | Branding

Overview

AHO! Wellness Tech is a wellness brand that leverages AI to provide personalized health guidance through SensAI, a virtual wellness coach available via WhatsApp. To build a strong digital presence and establish a cohesive brand identity, they partnered with SMBGM to create a one-page website and a comprehensive brand guide that reflects their mission and values.

Home page header of AHO! on a wide screen with some circles as the background of the image.

Challenges

  • No website
  • Poor branding and lack of visual identity
  • No structured brand voice or messaging
Screenshot of the old website of AHO!
AHO!’s landing page prior to the development of their website.

Solutions

  1. Website Development:
    SMBGM designed a sleek, modern, and engaging one-page website that highlights AHO!’s mission, SensAI’s features, and the team behind the platform. The site is optimized for clarity and conversion, ensuring visitors quickly understand the value of SensAI and how to get started.
  2. Brand Strategy & Messaging:
    Developed a cohesive brand strategy, refining AHO!’s core messaging, tone of voice, and positioning to reflect their mission of making holistic wellness simple, accessible, and tech-driven.
  3. Brand Guide:
    Created a detailed brand guide covering brand voice, tone, color palette, typography, user personas, and visual guidelines to ensure brand consistency across marketing materials and digital platforms.
Overview of brand guide for AHO!, Colors, imagery, icons, and fonts.

Results

  • Established Digital Presence: The new website now serves as a clear, engaging hub for AHO!, making it easy for users to learn about SensAI and subscribe.
  • Stronger Brand Identity: AHO! now has a clear brand strategy, voice, and visual identity, ensuring consistency across all touchpoints.
  • Increased Market Presence: The new website and brand positioning have improved AHO!’s visibility, helping them stand out in the wellness tech space.
Sections of AHO's! website on a mobile and table device.

Client Testimonial

Gustavo Diaz headshot.

Gustavo Diaz – Co-Founder

“I highly recommend SMB Global Marketing! They were incredibly professional and efficient in helping us with our brand guide and website. Sharmila and her team were always on top of everything, delivering everything on time and exceeding our expectations. The result is a stunning brand guide and website that we’re incredibly proud of!”

Inspired by Their Transformation?

Let’s design a digital strategy that drives your visibility, credibility, and growth — built around your goals, your audience, and your brand’s unique story.

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