{"id":4730,"date":"2024-06-23T17:56:41","date_gmt":"2024-06-23T17:56:41","guid":{"rendered":"https:\/\/smbglobalmarketing.com\/?post_type=case-studies&#038;p=4730"},"modified":"2025-07-27T23:16:29","modified_gmt":"2025-07-27T23:16:29","slug":"amekar-logistics-caso-exito","status":"publish","type":"case-studies","link":"https:\/\/smbglobalmarketing.com\/es\/case-studies\/amekar-logistics-case-study\/","title":{"rendered":"Impulsando la visibilidad de marca y la captaci\u00f3n de clientes"},"content":{"rendered":"<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<h2 class=\"wp-block-heading has-text-align-center\"><strong><strong>Resumen<\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Amekar Logistics se enfrentaba a varios retos, como un escaso tr\u00e1fico web, un mal posicionamiento en los motores de b\u00fasqueda y un branding deficiente. Aunque ten\u00edan un sitio web, era obsoleto e ineficaz. Se asociaron con SMBGM para superar estos obst\u00e1culos y mejorar su presencia digital.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"800\" data-src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/About-Amekar-CS.jpg\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"Amekar Logistics Home page on a laptop.\" class=\"wp-image-5934 lazyload\"\/><noscript><img decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/About-Amekar-CS.jpg\" alt=\"Amekar Logistics Home page on a laptop.\" class=\"wp-image-5934\" srcset=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/About-Amekar-CS.jpg 1200w, https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/About-Amekar-CS-768x512.jpg 768w, https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/About-Amekar-CS-18x12.jpg 18w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/noscript><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer custom-space\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h2 class=\"wp-block-heading\"><strong>Desaf\u00edos<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Escaso tr\u00e1fico web<\/li>\n\n\n\n<li>Mal posicionamiento en los buscadores<\/li>\n\n\n\n<li>Sitio web ineficaz<\/li>\n\n\n\n<li>Branding deficiente<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"960\" height=\"640\" data-src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Amekar-old-IG.png\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\" class=\"wp-image-4737 lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Amekar-old-IG.png\" alt=\"\" class=\"wp-image-4737\" srcset=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Amekar-old-IG.png 960w, https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Amekar-old-IG-768x512.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/noscript><figcaption class=\"wp-element-caption\"><em>Publicaciones de Amekar Logistics en las redes sociales antes del cambio de branding<\/em><\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer custom-space\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>Soluciones<\/strong><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Redise\u00f1o del sitio web:<br><\/strong>En SMBGM desarrollamos un sitio web profesional e intuitivo para Amekar Logistics, proporcion\u00e1ndoles una s\u00f3lida presencia en l\u00ednea que resalta eficazmente sus servicios.<\/li>\n\n\n\n<li><strong>Mejora del SEO:<br><\/strong>Implementamos una estrategia completa de SEO para mejorar el posicionamiento en los motores de b\u00fasqueda y atraer tr\u00e1fico org\u00e1nico. Esto incluy\u00f3 la optimizaci\u00f3n de palabras clave, metaetiquetas, enlaces de retroceso y actualizaciones de contenido.<\/li>\n\n\n\n<li><strong>Marketing de contenidos:<br><\/strong>Creamos y distribuimos contenidos llamativos para atraer y retener clientes, aumentando la visibilidad y la credibilidad de la marca.<\/li>\n\n\n\n<li><strong>Gesti\u00f3n de redes sociales:<br><\/strong>Gestionamos las cuentas de las redes sociales para aumentar las interacciones, el alcance y el reconocimiento de la marca en todas las plataformas.<\/li>\n\n\n\n<li><strong>Materiales de branding:<br><\/strong>Dise\u00f1amos materiales de branding unificados, incluidos folletos, firmas de correo electr\u00f3nico y otros recursos de la empresa para garantizar una imagen de marca unificada.<\/li>\n<\/ol>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" data-src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Results-Amekar.png\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\" class=\"wp-image-4740 lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Results-Amekar.png\" alt=\"\" class=\"wp-image-4740\" srcset=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Results-Amekar.png 960w, https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Results-Amekar-768x512.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" data-src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Results-Amekar-2.png\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\" class=\"wp-image-4739 lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Results-Amekar-2.png\" alt=\"\" class=\"wp-image-4739\" srcset=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Results-Amekar-2.png 960w, https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Results-Amekar-2-768x512.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/noscript><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer custom-space\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Resultados<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li><strong>Aumento del tr\u00e1fico web:<\/strong><br>Relanzamiento exitoso del sitio web, ahora con tr\u00e1fico org\u00e1nico gracias a estrategias eficaces de SEO. En los \u00faltimos dos a\u00f1os, el tr\u00e1fico org\u00e1nico mensual ha aumentado un 182 %.<\/li>\n\n\n\n<li><strong>Mejora del posicionamiento en buscadores:<\/strong><br>Posicionamiento en la primera p\u00e1gina de Google para palabras clave de gran relevancia en Espa\u00f1a, M\u00e9xico y Estados Unidos, lo que aumenta significativamente la visibilidad de la empresa.<\/li>\n\n\n\n<li><strong>Mayor visibilidad de la marca:<\/strong><br>Desarrollamos una imagen de marca profesional y unificada en todas las plataformas, lo que llev\u00f3 a un aumento del 275 % en palabras clave org\u00e1nicas de 2022 a 2024.<\/li>\n\n\n\n<li><strong>Mayor captaci\u00f3n <strong>de clientes<\/strong>:<\/strong><br>Se dio asistencia a las campa\u00f1as de redes sociales y boletines informativos, lo que ayud\u00f3 a Amekar Logistics a escalar operaciones y atraer nuevos clientes, contribuyendo a un aumento del 150 % en el reconocimiento de la marca.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" data-src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Solutions-New-branding-Amekar-CS.jpg\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"Amekar logistics website after rebranding on desktop, cell phone and Tablet.\" class=\"wp-image-5936 lazyload\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Solutions-New-branding-Amekar-CS.jpg\" alt=\"Amekar logistics website after rebranding on desktop, cell phone and Tablet.\" class=\"wp-image-5936\" srcset=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Solutions-New-branding-Amekar-CS.jpg 1200w, https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Solutions-New-branding-Amekar-CS-768x512.jpg 768w, https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Solutions-New-branding-Amekar-CS-18x12.jpg 18w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/noscript><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer custom-space\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>Testimonio del cliente<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"375\" height=\"375\" data-src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Sharoncs.png\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\" class=\"wp-image-4735 lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"375\" height=\"375\" src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Sharoncs.png\" alt=\"\" class=\"wp-image-4735\"><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><strong>Sharon Amarillas - CEO<\/strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><em>\"Me encanta trabajar con Sharmila y su equipo porque son muy receptivos y creativos, y siempre resuelven las dudas que tengo con rapidez y eficacia. Son muy eficaces en su trabajo, y el trato directo y agradable facilita la colaboraci\u00f3n. Sharmila siempre est\u00e1 dispuesta a ayudarnos cuando lo necesitamos, realmente disfruto trabajando con ella.<\/em><\/em>&#8220;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"375\" height=\"375\" data-src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Cristinacs.png\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\" class=\"wp-image-4734 lazyload\"><noscript><img loading=\"lazy\" decoding=\"async\" width=\"375\" height=\"375\" src=\"https:\/\/smbglobalmarketing.com\/wp-content\/uploads\/2024\/06\/Cristinacs.png\" alt=\"\" class=\"wp-image-4734\"><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><strong><strong>Cristina Choi - Directora de operaciones<\/strong><\/strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\"SMBGM tiene un equipo profesional, altamente capacitado y orientado a conseguir objetivos. Gracias a ellos, hemos conseguido aumentar la visibilidad de nuestra marca y atraer a nuevos clientes.\"<\/em><\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Amekar Logistics achieved significant growth in web traffic and search engine rankings with SMBGM&#8217;s website redesign, SEO, and branding strategies. 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